GRAPHIC DESIGN
While employed as a full-time and freelance graphic designer I've had the opportunity to work with several incredible clients. Here, you'll discover a spectrum of my creative work, spanning logo and product design, illustration, print & digital marketing materials, along with a curated selection of freelance and personal design projects that hold a special place in my portfolio.
APPAREL DESIGN
Straight Shooters, a new billiards themed apparel and lifestyle brand, hired me to help with the creation of their brand identity. I created the main logo along with a few initial t-shirt designs. This client wanted a text based logo, as well as an illustrated character design. The final logo and designs can be seen below.
Access DMC hired me to design a t-shirt for their Southwest territory team members to wear at their yearly company conference. I took inspiration from a Taylor Swift Eras Tour t-shirt and incorporated the teams headshots. The final design and t-shirt mockup can be seen below.
LOGO & PRODUCT DESIGN
Here is the logo I crafted for an emerging pickleball paddle company. This client requested a simple, modern, text-based design. I drew inspiration from New Balance and aimed to encapsulate a feeling of dynamism and movement within the logo's design.
The pickleball company has rebranded as Kamikaze. Below, you'll find the paddle designs I crafted for their revamped identity.
LOGO DESIGN
Below is the logo I created for the generative AI data-driven platform Divot.AI. This is a platform designed to quickly and accurately analyze your golf swing. The divot golf tool icon can be seen in the middle of the logo as part of the "O", as well as golf ball dimples creating texture.
PRINT & DIGITAL
MARKETING MATERIALS
Displayed here are a range of print and digital marketing materials I created for Superior Ink Printing. As a company deeply rooted in sustainability, Superior Ink is fervently committed to eco-friendly practices within the apparel industry. In alignment with these values, the partnership with Allmade, a sustainable wholesale apparel brand, was a natural fit. Allmade is dedicated to crafting sustainable garments, incorporating organic cotton and 6 recycled water bottles into each shirt they produce.
The flyer on the left showcases the positive environmental impact of choosing Allmade t-shirts. Positioned at the bottom left is a flyer designed to educate our clientele about the distinct features of Allmade shirts. The bottom middle piece was part of an email campaign, urging customers to take action by placing orders for recycled t-shirts. Finally, the bottom right segment is a brochure I developed, outlining Superior Ink's services and highlighting the diverse industries we serve.
STATIONARY & SIGNAGE
In March 2023, I celebrated my marriage and had the opportunity to personally craft our stationery and signage. Pictured below are the designs I created for the two menus and the welcome sign